If you are in Internet marketing or have been reading the ads all over the Internet about how to make money from your website you can't have missed all the talk of AdSense. This is one of Google's main revenue generators and over the few years it has been around has made quite a few early adopters a lot of money.
Google makes a percentage of the cost of the ads and the website owner where the ads show up makes the remaining percentage. The AdSense ads are actually the ads placed through Google's AdWords Pay Per Click (PPC) advertising program.
Unfortunately as with all good things it seems, the money making potential seems to have diminished for the majority of those trying to make a go of AdSense as a viable money maker. That is not to say you can't make money off the AdSense program, it's just not as easy as it apparently was. Unfortunately I was not one of those who made good money off AdSense ads.
Regardless of all the ads promoting really big money from AdSense and the fact that there are still people collecting big profits from it, let's look at it through the eyes of someone just getting into the program in earnest. Someone like many of us that do not have a large source of traffic, or maybe even no traffic to sites we want to add AdSense to. In many cases we might have sites made specifically to be monetized with AdSense. Is it worthwhile to have sites specifically designed to make its income from AdSense ads? I say sites because it is not logical to think someone with a site that does not yet have a huge amount of traffic to believe they can make lots of money from a single site with AdSense on it.
Not going into details, the Google AdSense program is where a website owner has joined the AdSense program and allows Google to place AdSense ads on their website. When a visitor to the website clicks on an AdSense ad the website owner makes a few cents to many dollars from that click. How much you make is dependent on several factors such as the market the ad is trying to capture clicks from, the efficiency of the ad, the keywords the ad is focusing on and other factors. Certain types of ads almost always pay more per click than others. Insurance, loans, and finance ads pay a lot more than an ad for garden tools or gift baskets or paper plates, etc. would pay.
Real Life Example
I decided to give AdSense a try and see if I could make an average of $5 a day from a site designed to be monetized with AdSense ads. The sites are essentially sites with articles on them based on the theme of the site. I wrote some of the articles but purchased most of them. Articles to be added to the sites in the future will be mostly purchased due to lack of time to write articles myself. They are the content of the sites. The sites are mostly written in html, although I do have a few that are php coded sites.
On the pages with the articles are the AdSense ads, usually three blocks of ads on a page. The sites are small with most being about nine to 15 pages total. Adding articles on a regular basis will slowly build up the sites over time which is what the search engines want to see. I started with twenty new AdSense sites and three older blog sites I already had, plus two new portal sites that had no traffic going to them. All sites were monetized with AdSense.
The AdSense sites cost nothing, but the few articles on each site cost about eight dollars each. Articles can cost from about twenty-five cents to fifteen dollars or more depending on the source and quality. The lower cost articles require considerable rewriting so as not to cause your article to be considered a duplicate article and incur a so-called duplicate content penalty.
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